The No. 1 way retail companies hope to boost sales
Retail’s new strategy is a major gamble, but it may hold a valuable key to increasing sales now and in the future. The strategy: Several of today’s top retailers are literally buying customer loyalty....
View ArticleStudy reveals who’s using Twitter and why
Here’s clear evidence that if you’re not using Twitter to boost your sales efforts yet, now’s the time to start. Nearly 20% of Internet users now tweet, according to statistics from the Pew Internet...
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5 ways to pinpoint the next great prospecting market
These five factors provide a very clear picture of where the next great sales goldmine could be lurking. Unemployment rates. Great sales organizations monitor employment rates by region on a regular...
View ArticleSocial media spending to double over next 5 years
A new study reveals Chief Marketing Officers (CMOs) across the country see worthwhile reasons to increase their investment in social media marketing in the years to come. The study, conducted by Duke...
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